Writings by Randall

Heritage societies are quietly regaining importance because they do far more than recognize future gifts, they strengthen long-term donor relationships today. Planned giving represents one of the largest and most overlooked sources of charitable revenue, yet many organizations still treat legacy donors with minimal stewardship. A well-structured heritage society creates visibility into future commitments, reinforces donor loyalty, and normalizes conversations about lasting impact. With modest effort and consistent attention, these programs can become a powerful driver of long-term financial resilience.