Faith-based giving and secular nonprofits aren’t opposites. They share a powerful common thread: values. Today, we explore how nonprofits can learn from faith-driven philanthropy without becoming religious organizations. The key is aligning with a donor’s core motivations (identity, legacy, duty, compassion) and designing language, stories, and discovery questions that tap into that deeper connection. When you move beyond transactions and speak to values, you unlock loyalty, retention, and transformational giving. Done well, this approach strengthens relationships today and opens the door to long-term legacy support tomorrow.
Read MoreListen to the weekly podcast “Around with Randall” as he discusses, in just a few minutes, a topic surrounding non-profit philanthropy. Included each week are tactical suggestions listeners can use to immediately make their non-profit, and their job activities, more effective.
Find “Around with Randall” on Apple, Spotify, or wherever you listen to your podcasts.
Email Randall with a show topic: podcast@hallettphilanthropy.com
Email Randall with a thought regarding a specific show: reeks@hallettphilanthropy.com
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